How can keyword tags help me?
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The use of keywords in the HTML is essential for the success of your search engine marketing strategy. It is important because they are used by search engines to make the page more easily searchable. Your keywords should be chosen as to best describe the page you are adding them to. The meta keywords tag allows you to provide additional text for crawler-based search engines to index along with your body copy. However, most crawlers now ignore the tag. The meta keyword tag is also sometimes useful as a way to help your page come up for synonyms or unusual words that don't appear on the page itself.
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