Tractors And Machinery

Project Overview



Industry: Farm and Ground equipments
 
Site: http://www.randells.net
 
Description: Created Randell’s corporate image online to forge a strong emotional connection with each of its target audiences, provide a user-friendly environment and drive key messages for one of the largest and old established company in the Norwich.
 
Randell Farm and Agriculture wanted to maximize the potential of their site: to reach prospects and communicate a professional message to them along with indicating their long established presence of serving their clients for 100 plus years in the same industry.
 
This is exactly the type of project that allows SysComm to use our expertise. Randell presented an exciting opportunity for us to do what we do best: help businesses achieve unprecedented success through online digital solutions."

SysComm planned a sequential and thorough methodology with intensive research and analysis, detailed planning and comprehensive approach to creating Randell’s new online visual interface. The results? Weeks after unveiling the new site, Randell Farm and agriculture with a new and impressive web presence.

Challenge

After reviewing Randell Farms and Agriculture, SysComm found a number of vital concerns that needed to be addressed in the redesign project.

+ Outdated image
+ Flawed usability
+ Poor impact
+ Limited attention to customer conversion
 
Solution
 
SysComm implemented a series of solutions to assist Randell’s in leaping ahead of its competition. These solutions included:
 
+ Research and analysis
+ Corporate image development
+ Detailed information of entire product range.
+ Interactive and impressive web presence

Technologies Used -