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 2010 was the year of location based social media marketing. It saw the launch and growth of location sharing tools like Foursquare. 2011 seems to be taking social media marketing a step further with the launch of Hearsay Social for organisations that fit its “corporate/local” mould.
If you are a company …

 Facebook, Social Media Analytics         1 comment

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Customer satisfaction is a reflection of  what we feel about a good or service, so when this report ranked the most popular social networking site at the buttom it seemed a bit of a surprise. Lets find out more, why is this the case?
According to the Foresee Annual E business …

 Facebook, Online Marketing Strategy, Search Engine Marketing         2 comments

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Social Media is becoming a breakthrough marketing force to be reckoned with. A year ago, Starbucks knocked off Coca-Cola as the most popular corporate brand on Facebook, with its page on the social network drawing 3.7 million fans. Now the coffee giant has become the first brand to clear …

 Search Engine Marketing, Social Media Marketing, Social Media Strategy, Social Network Analysis, Social Networking Business         2 comments

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The speed at which social media as part of your Internet marketing strategies is moving is absolutely incredible. Its influence on our lives and behaviour is becoming increasingly obvious in statistics as well. We have put together a list of latest stats on the evolution and impact of online communities:

There …

 Online Marketing Strategy, Online Reputation Management, Search Engine Marketing, Social Media Marketing, Social Media Strategy, Social Media Tools, Social Network Analysis, Technology         1 comment

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In our previous post we reported how online video has continued its steady domination of the Internet, rising by 13.2 per cent year on year in December. YouTube is the number one site when it comes to watching online content and has now upgraded their services by now broadcasting sport …

 Facebook, Online Reputation Management, Search Engine Marketing, Social Media Marketing, Social Network Analysis, Social Networking Business         No comments

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Today all Facebook users were introduced to the upgraded version of its ‘Share’ button! As most news are mentioning, this is the Facebook’s version of the retweet and it has been long-awaited by its users. Basically, the ‘via’ feature allows you to share content from your friends’ wall, just as …