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 2010 was the year of location based social media marketing. It saw the launch and growth of location sharing tools like Foursquare. 2011 seems to be taking social media marketing a step further with the launch of Hearsay Social for organisations that fit its “corporate/local” mould.
If you are a company …

 Featured, Online Marketing Strategy, Social Media Analytics, Social Media Marketing, Social Media Strategy         3 comments

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Social media is no longer seen as a fad, and most businesses are now including in their online marketing mix social media marketing strategies. Small or large brands have their own Facebook Fan Page, few Twitter accounts, a blog and strong presence on various other social networking sites. But how …

 Facebook, Featured, Online Marketing Strategy, Online Reputation Management, Social Media Marketing, Social Networking Business         2 comments

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You’ve integrated social media marketing in your Internet Marketing Strategies. You got your business a Facebook Fan Page; you added fans to it. But what next? How do you make them talk to you? How do you get them to keep coming?
While there is no exact and universal recipe for …

 Featured, Online Marketing Strategy, Search Engine Marketing, Social Media Marketing, Social Media Strategy         5 comments

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As social media use is increasing at an incredibly fast pace lately, more and more e-commerce businesses are investing time in learning how to add social media marketing to their Internet marketing strategies. It is not just about SEO and SEO services nowadays, but also about social networking! The best …

 Featured, Online Marketing Strategy, Online Reputation Management, Search Engine Marketing, Social Media Marketing, Social Media Strategy, Social Networking Business         3 comments

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The number of social networking sites a business can use to promote itself through Internet Marketing strategies and interact with existing and potential clients is very high at the moment. Just to mention few of the most popular at the moment: Facebook, Twitter, FriendFeed, Bebo etc. However, there is one …

 Featured, Online Marketing Strategy, Search Engine Marketing, Search Engine Optimisation         2 comments

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Wikis have become very popular nowadays and are being used by people firstly for sharing knowledge and expertise on a topic with others. In a nutshell wiki structure allows one to create a webpage which can be accessed and modified easily by everyone. Each wiki focuses on a particular topic …