Search Engine Marketing, Search Engine Optimisation         2 comments

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So you and your developer have been working on this site for a while and you are ready to launch it but in this nightmare there are no monsters chasing you down a dark forest but you find yourself invisible in google or well at least on one of the …

 Blogging for business, Online Marketing Strategy, Online Reputation Management, Search Engine Marketing, Search Engine Optimisation         1 comment

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Here at Syscomminternational, we like to keep you updated on exactly what is going on in the world of social media.  According to a new forcast from ZenithOptimedia,Online marketing will account for a greater proportion of the global ad sector in 2012 than it does now. ZenithOptimedia,  that internet marketing …

 Featured, Online Marketing Strategy, Search Engine Marketing, Search Engine Optimisation         No comments

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Most of us are by now familiar with the general use of Google Analytics as to monitor the performance of your Internet marketing strategy through your site. All those who have a blog or a website have learned how to use the report categories on the left hand side bar …

 Featured, Online Marketing Strategy, Search Engine Marketing, Search Engine Optimisation, Social Media Analytics         1 comment

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All businesses that rely on online shopping must understand the importance of having a well designed website, from both a usability and pure design point of view. When building an Internet marketing strategy it is not enough to consider only improving the visibility of your website through social media marketing …

 Featured, Online Marketing Strategy, Online Reputation Management, Search Engine Marketing, Search Engine Optimisation, Social Media Marketing         2 comments

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Including social media marketing in a business’ Internet marketing strategy has become widespread use for most companies. The use of social media has boomed during the last years, increasing its importance in the ‘eyes’ of search engines as well. As most search engine marketing experts have observed, social media marketing …

 Featured, Online Marketing Strategy, Search Engine Marketing, Search Engine Optimisation         8 comments

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The notion of sitemap is not a new one neither for SEO consultants nor beginners in SEO.  However, it looks like not all online businesses understand the importance of having a sitemap as part of your Internet marketing strategy.
Briefly, a sitemap is the map of your site. This should have …